BANNER AD TEMPLATES - Download Now

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Examples Of Banner Ad Templates Sizes

Banners ads aren’t dead. In fact, I don’t remember them EVER being more alive than right now. Before I get to far ahead of myself, I want explain why I’m giving you some banner ad templates.

Ok, here’s the deal. Right now, I’m getting $.04 per click on some of the ad networks for some incredibly competitive terms. That’s 4 cents per click… You can’t touch that price on Google Adwords or Yahoo’s Search Marketing.

So, how do these banner ad templates fit in? Well, when you get outside of Google Adwords or any other pay per click platform, you start paying CPM costs. CPM stands for ‘cost per thousand’ impressions.

Without getting into a lot of explanation about how to do media buys and buy banner advertising, I do want to get into what makes a good banner ad.

Banner Ad Templates – Ugly Works Splendidly

The next time you are one an advertising rich website, pay attention to ‘what’ catches your eye. Is it the pretty banner ads? Is it the ugly ones? I’m willing to be that it’s the ugly ones – more so than the pretty ads.

We’re talking ugly colors. White backgrounds. Nasty fonts. Terribly pictures. All this stuff works because it truly does interrupt your pattern. These banners make you react to them, way more than pretty banner ads ever do!

The banner ad templates I provided to you work really, really well. I always use them to establish my baseline in a banner ad campaign.

Banner Ad Templates – Pretty Banners

Pretty banner ads work on occasion too. Don’t dismiss them. Sometimes it’s the demographic that you’re advertising to. Sometimes it’s the product. Regardless, make sure you have pretty ads when you can.

Oftentimes, pretty ads take a lot longer to create and they don’t always work, so they’re a bit of a gamble. If you’re advertising your own product, pretty banners are probably a good investment. If it’s an affiliate offer – I wouldn’t worry about creating your own nice banners until you prove that the product sells.

I use 20 Dollar Banners for all my pretty banners. They’re awesome.

Banner Ad Templates – Test, Test, Test

Make sure you test both pretty and ugly banner ads in every campaign that you possibly can, always improving as you go.

Once I prove that a campaign is worthwhile, I make sure to test different versions of each kind of banner ad.

Here’s some things to test:

The headline
The benefits
The link itself (the full www domain name vs. ‘click here’)
The supporting images (in ugly ads)
The main images (in pretty ads)
The sizes

These things should be tested one at a time after you have established a control. Once you find a new winner, that’s your control… So you’re constantly improving.

Banner Ad Templates – Want More Banner Ad Information?

Oftentimes, you’ll find that ugly ads work better in some places than others. For example, an ugly ad might work really well as a 300×250 ad block. But that same ad performs poorly as a 728x90px banner.

When it’s all said and done, you’ve got to continually test your options for the best click through rate and best per click prices..

The banner ad templates I provided are really just a starting point!

If you do want to learn more about banner ads, how they’re used effectively (ugly vs. pretty) and where to get these bargain basement prices, check out Banner Ad Blueprint.

Please disregard the crazy make money online claims. I’m sure they’re true but that course is where I learned everything I know about banner ads!

Click Here For Banner Ad Blueprint